Harrison, NJ (May 31, 2023) – NJ/NY Gotham FC today announced a new partnership with Waterloo Sparkling Water, one of the fastest-growing independent sparkling water brands in the United States. As part of the partnership, Waterloo will serve as an Official partner of Gotham FC for the 2023 season, making Gotham FC its first corporate partnership with a sports team in the New Jersey and New York market.  

“We are thrilled to bring Waterloo Sparkling Water into the Gotham FC family,” said Nan Vogel, Acting President, Gotham FC. “With their dedication to promoting health and wellness, Waterloo’s values perfectly align with our club. We look forward to working with them to enhance our efforts in these areas.”

Waterloo Sparkling Water – which has authentic flavors and lively carbonation – will be available in locker rooms and Gotham FC hospitality spaces at Red Bull Arena, as well as featured among activations in the Gotham FC Fan Fest at select home matches. In addition, Waterloo will also be available at some fan-facing events that will celebrate Gotham FC and its players on the international stage.

“Waterloo Sparkling Water is proud to continue investing in the growth of women’s soccer as a partner of Gotham FC,” said Chief Marketing Officer Kathy Maurella. “Through this partnership, we are excited to provide our uniquely refreshing sparkling waters to the club’s players, staff, and supporters in New Jersey and New York.”

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ABOUT NJ/NY GOTHAM FC
Representing New Jersey and New York, Gotham FC plays its home matches in the National Women’s Soccer League at Red Bull Arena in Harrison, NJ. The club, which rebranded as Gotham FC in 2021, has been part of the NWSL since the league launched in 2013. The team won the inaugural Women’s Professional Soccer championship in 2009. Most recently, Gotham FC advanced to the 2021 Challenge Cup Final – the club’s first-ever championship appearance in NWSL competition.

ABOUT WATERLOO SPARKLING WATER

Founded in 2017 and independently owned, Waterloo Sparkling Water offers fruit-inspired flavors and aromas with a lively amount of carbonation for a uniquely authentic and refreshing anytime drink. Waterloo has been challenging expectations from the start, embodying the entrepreneurial spirit and independent thinking that Austin is known for. We at Waterloo go all in on full flavor every day – with sparkling waters that are a refreshing change from the usual. Made with Non-GMO Project Verified flavors and Whole30 Approved, Waterloo is free of calories, sugar, artificial sweeteners, and sodium. For the benefit of fans and the environment, Waterloo has only ever been produced in aluminum cans made with BPA-free liners. Waterloo Sparkling Water is sold at retailers nationwide. For the latest news, join the ‘Loo community at drinkwaterloo.com or follow @waterloospark